CGOOD TV

Content Planning and Product Marketing

CGOOD TV, a conscious media streaming platform needed to move from a beta launch to a more contemporary platform that was audience centric so they could show progress and raise more seed funding. We developed audience personas, conducted market and trend research to inform the content strategy and overall look and feel of CGOOD TV. We also launched a grassroots marketing campaign to create awareness in the community to support fundraising efforts.  

☞ My Role  

•  Content Strategy  

 •  Audience and Market Research  

 •  Agency Management  

•  Marketing Planning and Management

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